Mobilink’s Advertising Stone gets on the Roll: ProPakistani |  |
- Mobilink’s Advertising Stone gets on the Roll
- Nokia Rises in Spamming Business
- PTCL Reports Net Profit Rs. 9.29 Billion for FY 09/10
- ‘Mozzaker’ for Nokia Phones to Enhance Itikaf Experience
- Survey Conducted by PTA and FAB to Check Power Emission From BTS
- Jazz Bemisaal Ramadan Offer : Free after 1st Minute
| Mobilink’s Advertising Stone gets on the Roll Posted: 27 Aug 2010 03:20 PM PDT
Mobilink's Advertising Stone gets on the Roll is a post from: ProPakistani Mobilink, country's largest cellular company, in its latest TVC has shifted its advertising approach from what they call sophisticated and decent looking ads to funny, rather mocking TV adverts. Unlike Telenor, Ufone and others, Mobilink has failed to define its advertising approach over the years. It's not bad at all that they keep on changing their minds, however, lack of innovation, brining in Indian models and now copying competition’s lines is meaningless and shaky too. Earlier this year, with new tagline for its prepaid brand "Jazz Apna Hai", Mobilink relied on Indian crew including the model for several months. That campaign couldn't leave its impact; in fact it got back fired by the masses. Now with their recent most offering of 'Mobilink Bemisaal', the marketing team thought of getting the attention by taunting Ufone. This way Mobilink has successfully joined Ufone, Zong and Telenor for the taunt race. Interestingly, Mobilink not only copied Ufone's advertising approach only but its product idea as well. We are familiar with Mobilink's capability of making incredible TV adverts, however, for now its team is struggling in setting its direction. Let's see how Ufone is going to respond to Mobilink's this move, as we know Ufone's habit of replying to competition in direct manner. Following is one of Mobilink’s TVC for the said campaign, which hasn’t be aired on the TV so far. Related posts:
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| Nokia Rises in Spamming Business Posted: 27 Aug 2010 05:23 AM PDT
Nokia Rises in Spamming Business is a post from: ProPakistani After HP Pakistan, it is now Nokia that has decided to rely on spam emails in Pakistan to support its OVI store. Those who may suggest that this newsletter was sent by Nokia Ovi Store to its subscribers only, then you are wrong here, as email is clearly sent from emailshot@directmarketingpakistan.com, while directmarketingpakistan.com is apparently an email marketing/spamming company. It is strange that multinational companies like Nokia are getting this much desperate that they start using illegal and unethical ways to promote their products and services. By the way, email spamming is chargeable offense in Pakistan. Related posts:
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| PTCL Reports Net Profit Rs. 9.29 Billion for FY 09/10 Posted: 27 Aug 2010 04:53 AM PDT
PTCL Reports Net Profit Rs. 9.29 Billion for FY 09/10 is a post from: ProPakistani PTCL reported a net profit of 9.29 billion rupees ($108.5 million) or Rs. 1.82 per share in the 2009/10 fiscal year compared with 9.15 billion rupees the previous year. PTCL’s revenue for the quarter ending on June 30, 2010 stood at 57.17 billion rupees lower than previous year's 59.24 billion rupees revenues, said PTCL in a statement to the Karachi stock exchange. PTCL operating income rose to 5.13 billion rupees compared with 4.26 billion rupees the previous year. PTCL had to pay a one-time cost for a voluntary redundancy scheme in the 2008/09 fiscal year. PTCL attributed the rise in net profit to dividend income and interest payments on a loan Rs. 5 billion loan to mobile subsidiary Ufone. PTCL also received Rs. 330 million in dividends paid by Ufone. Related posts:
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| ‘Mozzaker’ for Nokia Phones to Enhance Itikaf Experience Posted: 27 Aug 2010 04:33 AM PDT
‘Mozzaker’ for Nokia Phones to Enhance Itikaf Experience is a post from: ProPakistani Nokia recently announced the launch of a new range of mobile applications and content tailored for the holy month of Ramadan, out of which “Mozzaker” – a Ramadan specific application is particularly going to be helpful to those who will practice Itekaf. “Mozzaker” is available for free on Ovi Store, details are available here: http://store.ovi.com/content/47167 Mozzaker allows mobile users to listen, search and translate a large collection of daily Azkar and selected supplications. People can also download more Azkar and share via SMS and MMS with friends and family     "We know that Itikaf is an important experience for Muslims during Ramadan. Nokia Ramadan Applications 2010 includes the feature rich Mozzaker application which offers a large collection of Azkar and supplications with translation. All those Muslims who are planning to sit in Itikaf in this holy month can enrich their religious experience by using the Mozzaker application. Mozzaker application for 2010 is free and ready to be downloaded for the widest range of Nokia devices." said Imran Khalid Mahmood, Country General Manager, Nokia Pakistan and Afghanistan. The Ramadan applications are developed by ASGATech, a Forum Nokia Premium Partner in the Middle East, with all content reviewed and approved by Al Azhar Al Shareef. Ramadan applications for 2010 are compatible with a range of Nokia devices including Nokia N97 mini, Nokia E72, Nokia E52, Nokia X6, Nokia 5230,Nokia 5530,Nokia C5,Nokia 5235, Nokia 5800, Nokia E5, Nokia 6700 slide, Nokia 5233, Nokia X3, Nokia 6303i, Nokia 2710, and Nokia C3. The user interface for the applications is available in English, Arabic, Farsi, French and Urdu. Related posts:
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| Survey Conducted by PTA and FAB to Check Power Emission From BTS Posted: 26 Aug 2010 10:58 PM PDT
Survey Conducted by PTA and FAB to Check Power Emission From BTS is a post from: ProPakistani Pakistan Telecommunication Authority (PTA) along with Frequency Allocation Board (FAB) has recently carried out an far reaching survey in Pakistan and AJ&K with the help of special tools to check the emission of power level from transmitters and receivers of Base Transceiver Stations (BTSs)/Towers installed by cellular mobile companies. The survey was conducted at Karachi, Hyderabad, Lahore, Faisalabad, Mirpur, Muzaffarabad, Peshawar, Quetta, Sibi, Rawalpindi and Islamabad. Results show that the power level of BTSs is below the prescribed danger limits and in line with the policy directives of Ministry of IT & Telecom, World Health Organization (WHO) and International Commission on Non-Ionizing Radiation Protection (ICNIRP) guidelines. The perception, therefore, regarding harmful effects on health of humans by radiation from the towers is incorrect as towers are installed and are working within the specified parameters defined by the regulator as well as the international bodies monitoring the issue. This survey was undertaken on the directions of Chairman PTA Dr Mohammed Yaseen. PTA is aware of this issue as it straight away affects the health of general public. It would continuously monitor the emissions of radiations from towers to ensure that specific standards are met and would keep the public informed. Related posts:
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| Jazz Bemisaal Ramadan Offer : Free after 1st Minute Posted: 26 Aug 2010 07:50 PM PDT
Jazz Bemisaal Ramadan Offer : Free after 1st Minute is a post from: ProPakistani Jazz brings “Bemisaal Ramadan offer”, which offers lowest Ghanta offer rates to its customers to talk as long as they want – all calls to Mobilink numbers will be free for an hour, after 1st minute, at any hour of day and night. This offer will be available on Jazz Octane. How to Subscribe: Dial *105*1# on mobile screen and press send How to Un-Subscribe: Dial *105*4# on mobile screen and press send Package Conversion: For the convenience of customers, the package migration will be absolutely free during the promotion duration. Subscribers from other Jazz Packages can convert to Jazz Octane through following procedure. Call 123 from Jazz connection.
For complete details on Jazz Octane package click here: http://www.mobilinkgsm.com/jazz/octane.php Note:
The TVC for this promotion is a Spoof of Ufone’s Minute per Minute Offer Related posts:
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Mobilink’s Advertising Stone gets on the Roll: ProPakistani Part 1
Mobilink’s Advertising Stone gets on the Roll: ProPakistani Part 1
Mobilink’s Advertising Stone gets on the Roll: ProPakistani Part 1
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