Wednesday, June 30, 2010

Social Media News

Social Media News


Facebook launches Recruiting Tool for pages

Posted: 29 Jun 2010 08:06 PM PDT

Facebook has launched a new app called Work For Us which enables your Facebook company page to become a recruiting tool – allowing companies to post jobs and receive applications via Facebook.

The application went live earlier this year, and has now passed the 1,000 business users

Once companies have installed the app, a ‘Work For Us’ menu tab appears on their Facebook profile/page displaying a searchable list of the companies job openings. Job seekers can then apply for these positions inside Facebook.

Companies can further promote their job openings using Facebook's ‘like’ and ’share’ functionality, and also automatically create Facebook ads pointing to their recruitment job search.

Facebook have enabled a free version of the application whereby companies can display just one job listing. If more positions are required then company subscriptions start at $9 per month for 5 ads at any one time.

The other plans available include:

- $49 / month, 25 job slots per month

- $199 / month, 75 job slots per month

- $499 / month, unlimited job slots

To find out more about this new feature goto: http://www.facebook.com/apps/application.php?id=404596412628&v=app_109331775755516

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http://www.facebook.com/pages/Social-Media-News-Australia/120426984648182?v=app_404596412628


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Foursquare secures $20 million in VC funding

Posted: 29 Jun 2010 05:51 PM PDT

Foursquare has completed their second round of Venture Capitalist funding – securing $20 million mainly from VC firm Andreessen Horowitz.

There has been speculation that Facebook or Yahoo was going to purchase funding but this latest move puts that issue to rest.

Foursquare now employs 27 people and is close to reaching 1.8 million users globally.

CEO Dennis Crowley has said on the company blog that the latest funding will go into expanding the team and infrastructure.

Some of this money will also go into a new office for the expanding team.


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Social Media and Online Video [STATS]

Posted: 29 Jun 2010 05:17 PM PDT

Over the past couple years the use of video across the web has exploded.

Video used to be a technical and ‘hard to create’ media – but now with an abundance of online tools it is easier than ever for regular internet users to create and watch videos online.

Social Media Video statistics to take note of:

- 69% of internet users now watch or download videos online

- The age demographic of 18-29 are the heaviest users of online video

- The main types of videos viewed are Comedy, Educational, TV/ Movies, Political, News, Music Videos, Sports, Adult.

- 14% of internet users have uploaded a video for others to watch. In 2007 this figure was only 8%

- 1/3 of the people who upload videos place restrictions on the video so only certain people can watch them (eg family, friends, colleagues).

- 50% place no restrictions at all.

MySpace, Facebook and YouTube are the most popular sites for video uploading and viewing.


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