Social Media News |
- Cost of mobile apps? Apple, Android, BlackBerry, Windows, Nokia, Palm
- Bing and Google Click thru Rates, CTR
- Julia Gillard joins Twitter
- North Ryde Tweet up, July 7, 7:30am
- CISCO creates Android based Tablet PC
- 50 Most Popular Brand Fan pages on Facebook – Dec09-June10
- Amazon Cloud environment down-time
- Foursquare reaches 1 Million check-ins per day
Cost of mobile apps? Apple, Android, BlackBerry, Windows, Nokia, Palm Posted: 05 Jul 2010 04:28 AM PDT Its interesting to look at all the mobile smartphone Application stores and see the percentage of paid apps to free apps. A recent report by Distimo has found that more than half of all paid applications are about $2 of less. BlackBerry is however the exception as they do not allow application less than $2.99. Windows Marketplace also follows this procedure and has the least amount of free apps at 22%. Here is how the different Operating Systems and Phone makers stack up in App pricing (you will notice some stats are greater than 100%, this is because App makers changing their pricing during the reporting period). Apple App Store iPad Apple App Store iPhone Apple App Store Universal BlackBerry AppWorld Google Android Marketplace Nokia Ovi Store Palm App Catalogue Windows MarketPlace The Android marketplace is the clear leader for most free apps, but some people have said the Android marketplace is not regulated enough with a lot of inefficient and undesirable apps floating around. It seem like an average ratio of 25% free, 75% paid is being used by the mobile makers, Google being the exception and Palm also having almost 1/3 of apps free. stats courtesy of Distimo © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Bing and Google Click thru Rates, CTR Posted: 05 Jul 2010 01:31 AM PDT While Google still dominates the world of search engines, Bing made some noise quiet since its introduction, slow growth of market share each month. Some experts believe the Internet will soon be released Google "search engine Caffeine" is partly a response to Bing. If you search online you will find SEO professionals, who have been able to test the impact of Caffeine use results Bing as the benchmark for comparison. Let’s look at another major, and perhaps more significant, Bing vs Google comparison. July 2009, Chitka Analytics Online advertising network, Chitka, thought it might be interesting to compare the rates (CTR) of users of Bing v Google users. Bing has been introduced by an advertising campaign promoting Bing as the “world’s first decision engine” What they found was surprising and wonderful. Of users who come to the site by clicking on the ads posted on the site, Bing has 50% percent more users click than Google. These figures do not reflect the entire Internet, only the sites served by Chitka. The researchers attributed the results of the campaign, with the intensive use of television ads, has been affected a great number of visitors who return to existing Internet and Internet viewers less active. December 2009, Chitka Analytics Like all good scientists should do, Chitka people decided to continue and see how Bing was made after the initial excitement of a new kid on the block search engine was missing a little. Surprise, surprise, Bing users reaching Chitkara sites are served now by clicking on the ads on the pages 75% higher than users of Google! Some view these figures with a high degree of skepticism, because there are many more users than Google users Bing to start. Others are not so sure. One could interpret these figures to say that in terms of getting users to actually see your ads, Bing may be more advantageous for you than a Google user. Goto the Chitka site and see the results of this study and you will find some surprising results. AOL users click apparently the highest – 2.5% versus 0.98% of Google. But once again, AOL is only 1% of the total search market. So why bother Bing and AOL, while Google has 84% of the market? Some argue would not it be wiser to invest some effort to drive more AOL and Ask Bing and visit their sites? If you're involved in SEO in any way you probably know about long tail keywords, while use less frequently, generate a much likely result of click through and convert to ads. Researchers have estimated click through from long tail searches as high as 200%! It now does make sense to optimise for search engines like AOL, ASK, and Bing since their users have higher conversion rates as well? © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Posted: 04 Jul 2010 11:06 PM PDT Australia’s first female Prime Minister – Julia Gillard has now officially joined Twitter. Julia’s first tweet: I've decided it's time to take the Twitter plunge! Hopefully I'll master it. JG. Yes – we hope so too! : ) You can follow Julia on Twitter at http://twitter.com/juliagillard Gillard now has over 10,000 followers just 1 day after signing up. Julia has also put a link in her Twitter profile where you can ‘email the PM’. © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
North Ryde Tweet up, July 7, 7:30am Posted: 04 Jul 2010 09:33 PM PDT Vivienne Storey from BlandsLaw is heading a Tweetup this Thursday July 7 at North Ryde. Want to discuss Twitter topics with fellow Northern Sydneysiders? Want to discuss the legal implications of Twitter? Social Media Policy? Coffee? Details are: North Ryde Tweetup When: Wed 7th July from 7.30am Where: Silverwater Cafe To contact Vivienne you can reach her on Twitter – @mysocialpolicy To RSVP to the event: http://schmap.it/hiwoor Twitter folks on the North side of Sydney – get along! © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
CISCO creates Android based Tablet PC Posted: 04 Jul 2010 08:11 PM PDT CISCO CEO John Chambers has unveiled a new Tablet PC they have been working on – The Cisco Cius. This is expected to be the first business tablet designed for mobile access and work. The device has a virtual desktop and telecommunication system, front facing 720p HD camera and a second – expected for video calls, and a 5-megapixel rear-facing camera. The screen is 7-inch screen weighing only 1.15 pounds – smaller than the iPad. The Cius runs a modified version of the Google Android operation system, has 3G/4G data compatibility and makes use of several Cisco collaboration tools such as Cisco Quad, Cisco Show and Share, WebEx, Presence, and IM. Customer trials will commence soon but is not expected to launch officially in the US till early 2011, and worldwide sometime after that. For more information on this new product go to: http://www.cisco.com/en/US/products/ps11156/index.html © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
50 Most Popular Brand Fan pages on Facebook – Dec09-June10 Posted: 04 Jul 2010 07:40 PM PDT Below is a list of the 50 most popular brands with Facebook pages. Celebrities / music bands etc have been left off the list. Creating a Facebook fan page is a great way to expose your business in a viral way to new customers and contacts. The top 100 list is made up of many major multinational corporations, products and services. If you like reading my site please become a fan of my Facebook fan page
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Amazon Cloud environment down-time Posted: 04 Jul 2010 05:52 PM PDT Amazon.com has one of the most sophisticated cloud computing environments today (along with Microsoft). This enables the company to scale their computing requirements and resources as and when they need. During holiday periods of high traffic they can easily boost the hardware required to keep their site operational and speedy. Last Tuesday Amazon.com had a 3 hour outage where their cloud environment failed. This resulted in a 7.8% loss in share price by the days closing. Rough calculations come $51,400 lost per minute the site was down, or close to $10 million USD for the 3 hour period. Whilst Amazon was using some of the most sophisticated internet technologies there can always be costly outages. © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Foursquare reaches 1 Million check-ins per day Posted: 04 Jul 2010 05:05 PM PDT Foursquare has now reached 1 Million check-ins per day coming from around 1.8 million global users. This shows a good % of Foursquare’s user base is accessing their product on a daily basis. Foursquare recently got $20 million in a second-round venture capitalist investment mainly by Andreessen Horowitz, valuing the company at around $95 million. It is estimate there are now 200 million smartphones and Foursquare is growing as does this demographic. There is an estimated 1.7 billion people globally with internet access and 4.6 billion with basic mobile telephones. © admin for Social Media News, 2010. | Permalink | No comment | Add to del.icio.us |
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